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Big public companies like EA where I worked for Rich Hilleman, the Chief Creative Director. AAA studios like Pandemic Studios where I got my start as an intern and tester. I have worked in startup game developers/publisher like PlayFirst and iWin where I worked on downloadable, casual games. During that time I have been a part of over 20 shipped titles in a variety of roles.

I have been a profession game developer for nine and a half years.

How much will I pay to platform holders?.

What LTV do I expect from the average player?.

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Super abilities are available to free and paying.

Super abilities will help the player earn medals.

Super abilities will help the player earn high scores.

Smash Tokens are earned on level up, but can also.

Using “Phone a Friend” costs a Smash Token.

Example: “Lifeline” fills you to 200% health.

Each type is a super ability with a cooldown time.

In level, there are buttons to “Phone a Friend”.

Social interaction with “Bro Out” vs “Blow Out”.

Proven mechanic – houses in Sims Social.

Goods using the game’s purchased currency.

Monetization: The player can buy premium home.

The player’s friend can visit his SmashPad, choosing.

In between levels, the player can visit his SmashPad.

During each round the player picks up money and.

✦ Monetization, engagement, virality, retention, quality

Helps imagine all the factors of a business model.

Interesting tool for business model innovation.

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Kill hordes of enemies Purchase and upgrade

What are the gates (what gates progress in each.

What are the taps (player earns consumable)?.

What are the sinks (player spends consumable)?.

Simple diagram that lays out core experience.

Points earned byĬompleting achievements and earning medals are used to purchase There is a global achievement system similar to XBLA.

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Smash TV Saga has multiple achievement systems to entice the player.Įach level, he can earn a number of predetermined levels. Leaderboards are heavily emphasized in game: they are shown before andĪfter levels, in-game notifications show when you’ve passed a friends scoreĪnd the game encourages you to brag on your friend’s wall after topping Leaderboard that the player competes to dominate against his friends. Smash TV Saga is a score based game where each level is a unique

Razors are used when writing feature briefs.

Each emotion should be a razor moments the.

Don’t try and do everything, make a small number.

Identify a small # of monetization emotions (2-3).

Leaps of faith: elements unproven in the.

Antilogs: similar games you want to avoid.

Analogs: successful games you want to be like.

Single sentence that describes the essence of theĬompete and cooperate in an over the top, reality TV shooter.

Compete against friends’ scores, earn achievements and medals.

Bite sized levels played for high score.

Classic score based arena shooter re-imagined for Mobile.

The Last Stand: Dead Zone by Con Artist Games The Last: Stand Dead Zone by Con Artist Games What do you want to get out of this session?

30+ shipped games, multiple awards and nominations.

10 years experience as a game developer.

Command Center (Sets Max Army Size/Raise Lv.Game developer conference | f2p design & business summit | mar 13Įthan levy | cofounder spiral | consultant Design is Business Design.

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To the far right are toggles for zoom, full screen, sound fx,music, and a currently disabled save button. At the top of the screen from left to right you have your name, level, available resources, power levels, current and maximum unit values. Upgrading, constructing, resource gathering, and attacking bases also increase exp.

Mirroring the chat window is your current objectives(quest log), completing objectives reward you with varying amounts of resources and experience points. Chat is directly under your command tabs, the close window 'X' on the chat window as of now only disables chat and doesn't close the window(re clicking resumes chat). Wail work is in progress a countdown is shown on the tab with time to completion. The user interface is simple to navigate with tabs appearing on the left side of the screen to easily manage production,research and construction. Also as of 9/15/11 their is no 'hold position' command for units. As with the classic the controls will leave you wanting, with troops ai taking over as soon as you stop issuing move orders,unless you choose to turn the AI off. At first glance it looks like the classic Red Alert with improved textures. War Commander is a free to play RTS game, currently only on the Facebook platform. Other titles developed by Kixeye include Backyard Monsters, Battle Pirates, and Desktop Defender. Developed by Kixeye formally Casual Collective, an independent developer, co founded by David Scott in 2007 based in San Francisco, California.

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